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design

Go from idea to reality

Crafting the perfect product is challenging. We're passionate about designing experiences that are not only delightful but also useful, insightful, and primed for widespread adoption.

Bring your vision to life with Leapfrog's experience-driven approach. Our experts seek to understand your business, the problems you're solving, and guide you each step of the way.

One employee on a tablet, another sketching on paper, bringing client ideas to life through prototypes and low-fidelity designs.
Tim Fitzpatrick, Founder of Ikona Health
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Bringing products to market in healthcare is notoriously difficult. Even with years of research and industry experience, most teams get it wrong. Leapfrog is a vital partner in getting it right from square one, and second to none at the skills needed to bring innovation to life, and to market.

Tim FitzpatrickFounder, Ikona Health

We are designed to design for success

We help craft user-centric products that drive engagement, loyalty, and lasting impact in a fast-changing digital landscape for businesses of all sizes.

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Innovate

Our design team delves deep into user needs, ensuring every product we create serves a purpose. Say goodbye to wasted investments in unused products.

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Iterate

We believe in ongoing improvement. Our agile approach means continuous testing and refining to ensure your product aligns with user needs and preferences, earning their loyalty over time.

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Engage

Our designers harness user behavior insights and stay current with emerging trends, ensuring your product remains engaging and user-friendly in a rapidly evolving digital landscape.

This is where the magic happens

We believe that software products thrive with user-centered designers at every step. We offer more than one way to engage with our design services. From short-term to long-term commitments, we have an engagement model that fits your needs and budget.

Creating a code-free clickable demo, prototype, or user flow

Build a clickable demo

Do you want to impress stakeholders and acquire investors by showing a clickable prototype of your idea? We will work with you to build your user flows (no code included).

Designers collaborating with clients during the product development journey.

Designer(s) in your team

Have designers work with you throughout your product development journey. Keep the development on track by delivering design two weeks ahead of the sprint.

Finalized designs ready for coding and development.

Ship ready-to-code designs

Work with us to build and sign off development-ready designs, complete with specs and red-lining that you can immediately start rolling out.

Revitalize product with our UX-focused modernization for enhanced design and user experience.

Modernize existing product

Breathe new life into your product with our UX-focused modernization. Enhance visuals and design for a revitalized user experience that leaves a lasting impact.

A design process that grows with you

From inception to data-driven refinement, our 5-step cycle ensures seamless product design, delivering user-centric excellence.

step 1
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Discovery Phase in the Design Process

Discover

  1. Collect Data
  2. Create User Personas
  3. Outline user journey
  4. Document major pain points
  5. Prioritize the action Points

Tools

Pen and paper, Google Docs, Jira, Confluence

Outcomes

Problem definition, user personas, business logic

step 2
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Ideate Phase in the Design Process

Ideate

  1. Lots of ideas
  2. Possible user journey
  3. Process flow
  4. Wireframes
  5. Low fidelity mockups

Tools

Pen and paper, Figma, Jamboard, LucidChart, Miro

Outcomes

Idea pool, possible solutions, feature prioritization

step 3
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Create Phase in the Design Process

Create

  1. High fidelity mockups
  2. Interaction design
  3. Prototypes
  4. Design system
  5. Design handoff

Tools

Figma, Sketch, Adobe XD

Outcomes

High fidelity mockups, prototypes, development ready designs

step 4
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Measure Phase in the Design Process

Measure

  1. Use of analytic tools
  2. Invest on user interview
  3. Reiteration plan
  4. Scalability for success

Tools

Fullstory, MixPanel, Google Analytics, Interviews

Outcomes

Performance evaluation and analysis, heatmaps, understanding of usage patterns

step 5
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Iterate Phase in the Design Process

Iterate

  1. Continous improvement
  2. Performance monitoring
  3. Conversation analysis
  4. Data insights
  5. User surveys

Tools

Pen and paper, Google Docs, Jira, Confluence

Outcomes

Ongoing design refinement process, new problem definition, evolution of new ideas

resources

Want to build products that your customers will love?

Discovery & Design Playbook